experience Archive

• 0March 16, 2010

  Paul Flanigan: Three easy ways to make digital signage work for you

  For every positive experience digital signage can generate, there is a potential pitfall. Only constant research and understanding can help...

  Read More

• 0March 1, 2010

  David Weinfeld: Impressions from DSE 2010

  The trip to Las Vegas for Digital Signage Expo 2010 was great. The entire Preset Group team was there, which...

  Read More

• 0November 19, 2009

  David Weinfeld: YouTube Direct to Bring Citizen Journalism to Digital Out-of-Home Media

  I often write about the potential for user-generated content to have a major impact on the digital out-of-home media industry....

  Read More

• 0November 4, 2009

  Pat Hellberg: Do-it-yourself Digital Signage

  It’s a classic line, the final line from a classic film. Harry Callahan, the maverick cop played by the great...

  Read More

• 5October 29, 2009

  Dave Haynes: In retail, hardly anyone sees screens, and no wonder …

  Retail design and strategy firm Miller Zell has been issuing a series of reports about in-store dynamics and the need...

  Read More

• 0October 20, 2009

  The Preset Group: Welcome to our newest member

  Well-respected industry strategist and writer David Weinfeld has joined the roster of The Preset Group, a high level consultancy focused...

  Read More

• 0September 18, 2009

  Paul Flanigan: Roles Digital Signage Can Play in Creating a Positive Customer Experience

  There is really only one goal for digital signage: enabling initiative, that is, the customer doing something with what he...

  Read More